The '90s are back and we’re not just talking Doc Martens. The voluminous blowouts that were iconic in the era (think Stephanie Seymor and Cindy Crawford) are the new go-to styles being requested at hair salons across the U.S. The look, dubbed “fluffy hair,” first took off on Tik Tok. The technique is a cinch once you get the hang of it. And the payoff? Big, beautiful, bouncy hair that Does. Not. Stop.