Sculpted hand - This shows a clay sculpture which had been cast in silicone then painted. A great deal of surface texture had been added at the sculpting stage so that when they were cast in silicone and painted, they give an extremely realistic look.
There is consistent proximity throughout the logotype. The negative space forming the "N" makes sense with the name because looking at the logotype engages the audience when locating the "N". I also think the logotype font works well bold.